Cindy “RODEO” Steedle is a bold and unapologetically faith-driven businesswoman with a heart for people and a gift for building lasting legacies. With over 30 years of powerhouse marketing experience, 25+ years in the entertainment industry, and a lifelong commitment to volunteerism and charitable work, Cindy has spent her life defying expectations and rewriting the rules.
She’s not just building businesses—she’s building an EMPIRE.
From high-powered boardrooms to rugged racetracks, Cindy brings a rare combination of fierce determination, strategic brilliance, and unwavering humility. Known for her sharp instincts and relentless follow-through, she’s the trusted name behind countless luxury transactions, celebrity collaborations, and next-level development projects across the Southeast.
As a respected leader in luxury real estate and commercial development, Cindy “RODEO” just joined July 2025 SERHANT. Luxury Platform Global Brokerage as Sr. Luxury Agent & Team Lead. Cindy specializes in high-end residential estates, equestrian properties, and strategic land development throughout North Georgia. Her brand of business isn’t transactional—it’s transformational. Cindy builds real relationships rooted in trust, faith, and authenticity. Her market knowledge is unmatched, her standards are non-negotiable, and her Southern charm? Unshakable.
40+ Years as an Jr. Olympic Driver and Swimmer Athlete Fitness Model, NPC Figure Competitor across America and she trained with the best IFBB Pros. You might remember Cindy “RODEO” known globally for her TV Personality on #1 many Reality Shows with Bret Michaels ROCK of LOVE, Sharon Osbourne Charm School, I LOVE $ to name a few and she was casted in movies.
“RODEO” understands these lifestyles and what it takes to facilitate the needs of the highest profile clientele. Her drive and determination keep her ahead of the game, never failing to bring an unmatched passion and energy to her work. She also has 12+ years experience in property management including property lease ups, auditing, and account and property rehabilitation.represents clients in the luxury market, working only with the finest in residential real estate.
Her client base—ranging from discerning homeowners and A-list celebrities to commercial investors and luxury developers—values the white-glove service Cindy provides with grace, grit, and gospel-driven integrity. Her global network, curated over decades, connects buyers, sellers, and visionaries with ease.
Entrepreneurial Ventures with Purpose:
Cindy is the Co-Founder and President of SMC Property Holdings, LLC, the parent company of the trademarked Stables Motor Condos®, a revolutionary lifestyle real estate brand for car collectors, motorsports enthusiasts, and luxury investors. Together with her husband and business partner, Jeff Beal, and their son Eric Steedle, Cindy has led the development of thriving locations in Alpharetta and Buford, with more on the way across Georgia and the East Coast.
She is also the passionate Founder of Ladies, Ditch Your Heels and Grab Your Wheels™, a nationwide initiative breaking barriers for women in motorsports. In partnership with Global Skip Barber Racing School, Cindy is not only empowering women on and off the track but making history by co-designing the first-ever women’s racing suit—proving high performance and high style can live in the same fast lane.
Her entrepreneurial spirit also birthed Elevated Interiors Atlanta, her luxury design and home staging company that has transformed homes, enhanced sales, and been featured by top media outlets. Whether flipping homes or staging estates for market, Cindy brings a designer’s eye, a marketer’s brain, and a fierce drive to every square inch.
A Heart for Service:
More than titles or trophies, Cindy’s legacy is rooted in purpose. She is the Founder of Angel Wings Foundation, a 501(c)(3) nonprofit dedicated to serving families and individuals in need. Whether she’s closing multi-million-dollar deals or showing up to serve at local charities, Cindy leads with love, compassion, and an unshakable belief in divine purpose.
A Voice for Women & Leadership:
Launching in 2025, Cindy will debut her new podcast, “Breaking Ground,” alongside Jeff. Together, they’ll share transparent conversations on business, marriage, real estate, and the real-life challenges of building bold dreams as a team—faith first, always.
Career Highlights:
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Sr. Luxury Agent & Team Lead, SERHANT.
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Former Managing Partner, The Agency RE
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Interior Designer & Luxury Marketing Specialist
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Global TV Personality – 2007 to Current
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Equestrian Estate Expert
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Veteran of COMPASS Atlanta Luxury Division
A Georgia Girl With Grit:
Born and raised in metro-Atlanta, Cindy’s Southern roots run deep. She’s unafraid to speak her mind, lead from her faith, and put in the work to back it up. When she’s not making bold business moves, you’ll find her running trails, traveling with her husband Jeff, serving in her church, or laughing with their blended family.
Cindy “RODEO” Steedle is more than a name. She’s a movement. A woman who honors where she came from, knows where she’s going, and brings others along for the ride.
Cindy has built her business by forming long-lasting relationships with her clients, which can be attributed to her interpersonal skills, attention to detail and impeccable market knowledge. Having worked with many luxury brands, celebrities and charities along the way, she is appreciated for her discretion and dedication to exceeding the expectation of her clients.
Cindy’s personal mission is to empower, encourage and enrich the lives of the people that she meets. She accomplishes this by using her personal Brand “Rodeo” to donate her time to the many charities that she has served such as Cure Childhood Cancer, Autism Speaks, Burt’s Big Adventure, Save the Horses Foundation and Camp Twin Lakes; and by her speaking engagements via the national campaign she created called “Imagine No Bullying Now”, where she speaks out against bullying in schools.
Cindy “RODEO” and her husband Jeff Beal hosted along by her side THE AMERICAN DREAM TV “Selling Atlanta” Series on most major networks 2022.
Born and raised in metro-Atlanta, Cindy is a true down-to-earth-lady that is not ashamed to speak her mind. In her spare time she enjoys running, traveling, serving in her church and spending quality time with her husband and their blended family.
